European Mixpanel Alternatives
A curated collection of the 12 best European alternatives to Mixpanel.
The best European alternative to Mixpanel is Seline. If that doesn't suit you, we've compiled a ranked list of other European Mixpanel alternatives to help you find a suitable replacement. Other interesting alternatives to Mixpanel are: Plausible, Matomo, One Dollar Stats and Nilly.
Mixpanel alternatives are mainly Analytics & BI Tools. Browse these if you want a narrower list of alternatives or looking for a specific functionality of Mixpanel.
This list contains services from companies based in a member state of the European Union (EU), the European Economic Area (EEA) and the European Free Trade Association (EFTA). You can read more about the listing conditions here.
Seline offers intuitive, lightweight website analytics without collecting personal data. It's a privacy-friendly Google Analytics alternative.

Seline is a privacy-focused website analytics platform designed for simplicity and ease of use. Unlike traditional analytics tools, Seline operates without cookies and doesn't collect personal data, making it fully GDPR compliant.
Key features of Seline include:
- Lightweight integration: A tiny 2kb script that's 23x lighter than Google Analytics
- Real-time insights: Gain clear visibility into visitor sources and interactions
- User-friendly dashboard: Intuitive interface for effortless data analysis
- Custom event tracking: Monitor specific interactions like button clicks and form submissions
- Privacy-first approach: No cookies, no personal data collection, and EU-based servers
- Fast performance: Powered by ClickHouse database for rapid data processing
- Versatile compatibility: Works with popular tools like Next.js, WordPress, and Webflow
Seline is ideal for businesses seeking a simple yet powerful analytics solution that respects user privacy. With its free tier for up to 3,000 monthly pageviews, it's accessible to businesses of all sizes. Experience the power of mindful web analytics with Seline - where simplicity meets insightful data.
Access simple, privacy-first web analytics. This EU-hosted, open-source tool offers fast insights without cookies. Fully GDPR compliant and a great alternative.

Plausible Analytics is an intuitive, lightweight, and open-source web analytics solution, designed as a privacy-friendly alternative to Google Analytics. It uses no cookies and is fully compliant with GDPR, CCPA, and PECR. Crucially, it's made and hosted in the EU, powered by European-owned cloud infrastructure, ensuring your website data is 100% yours and visitor privacy is respected.
Key benefits include:
- Simple, at-a-glance analytics: Understand your site traffic and essential insights on a single, easy-to-read page.
- Lightweight script: Its script is significantly smaller than Google Analytics (75x), ensuring your site loads faster and reducing your digital carbon footprint.
- Privacy by design: All site measurement is carried out anonymously, with no personal data collected. This often eliminates the need for cookie banners. All visitor data is exclusively processed on servers owned and operated by European companies and never leaves the EU.
- Comprehensive tracking: Monitor goal conversions, revenue, UTM campaigns, e-commerce transactions, outbound link clicks, file downloads, and 404 error pages. Track engagement metrics like scroll depth, bounce rate, and time spent on page. Create custom events with custom dimensions and analyze user journeys with funnels.
- Easy collaboration: Dashboards are private by default but can be shared publicly via a custom link, embedded into your website, or shared privately. Invite team members and assign user roles.
- Transparent and open source: The source code is available on GitHub, allowing for full transparency and community review.
- Smooth transition from Google Analytics: Offers features like a realtime dashboard, integration with Google Search Console for SEO insights, and the ability to import historical stats.
It also provides automatic scroll depth tracking, identifies traffic from AI tools, and supports various integrations including a WordPress plugin.
Gain accurate web and app insights with a privacy-first analytics platform. Own your data, ensure compliance, and make informed decisions without compromise.

Gain full control over your web and app analytics with a platform built on privacy and data ownership. As an ethical alternative, it ensures you won't compromise user trust or your site's integrity. You get 100% data ownership, meaning you decide where your data is stored and how it's handled, free from external influence. This solution provides accurate, unsampled data, allowing you to track 100% of available traffic with confidence, unlike tools that offer mere estimates. Its user-friendly interface simplifies navigation, enabling faster access to the insights you need. Key advantages include:
- Ethical Data Handling: Prioritize user privacy without sacrificing analytical depth.
- Complete Data Control: Maintain full ownership and protect your users' information.
- Unsampled Accuracy: Make decisions based on complete and reliable data.
- Compliance Ready: Navigate privacy regulations like GDPR with greater ease.
- Trusted Globally: Used by over a million websites, including the European Commission.
Access essential website or app analytics affordably. Track key metrics, understand user behavior, and make data-driven decisions without high costs. Simple and effective.

One Dollar Stats provides a refreshingly simple and incredibly affordable way to access key performance indicators for your website or application. Forget complex dashboards and expensive subscriptions; this service delivers the essential data points you need to understand your audience and track your growth, all for a nominal fee. It's an ideal solution for bloggers, startups, small businesses, or anyone seeking straightforward analytics without the financial burden.
With One Dollar Stats, you can:
- Monitor core metrics: Keep an eye on visitors, page views, traffic sources, and engagement.
- Make informed decisions: Use real data to guide your content strategy and marketing efforts.
- Enjoy a simple interface: No steep learning curve, just clear and concise information.
- Benefit from unbeatable value: Access valuable insights at a price point that’s hard to ignore.
Start understanding your digital presence better today, without overspending. One Dollar Stats makes data accessible to everyone.
Gain website insights with privacy-first analytics. Understand visitor behavior, track acquisitions, and ensure GDPR compliance without cookies or IP tracking.

nilly offers simple, privacy-first web analytics, developed in Switzerland, as an alternative to Google Analytics. It provides real-time website analytics that belong to you, focusing on simplicity and data ownership.
Key benefits include:
- Simple Dashboard: Access all essential information through a clean, uncluttered interface.
- Privacy-Focused: Operates with no IP-tracking, no fingerprinting, no cookies, and no collection of other personal data.
- Lightweight Script: The tracking code is less than 1kB, ensuring your website's performance is not affected.
- Compliance Assured: Fully compliant with GDPR, CCPA, PECR, ePR, and PIPL, eliminating the need for cookie banners.
- Data Ownership: You retain full, transparent control over your data.
- Fair Pricing: A transparent fee structure, as the service does not monetize personal data.
Gain insights into your visitors with features like real-time tracking, detailed metric overviews, behavior analysis (top pages, performance), acquisition channel identification, geographic data (from continents to cities), technology usage (devices, software), custom event tracking, and CSV data export. Integration is straightforward with popular platforms or any site where a single line of code can be added.
Gain powerful web and product analytics with an open-source platform. Understand user behavior, track events, and own your data. GDPR compliant and cookie-less.

OpenPanel offers a robust open-source solution for both web and product analytics, designed as a user-friendly alternative to tools like Mixpanel. It provides powerful insights without unnecessary complexity, allowing you to understand user behavior in detail.
Key features include:
- Comprehensive Web Analytics: Gain a quick overview with metrics such as Visitors, Referrals, Top pages, Devices, Sessions, Bounce rate, Duration, and Geography, all presented in a simple, modern interface. It's privacy-friendly and designed to give you the essential data you need.
- In-depth Product Analytics: Transform data into actionable decisions with powerful visualizations including Line, Bar, Pie, Area, Histogram, Map, Funnel, Retention, and Cohort charts. Understand user journeys and feature adoption effectively.
- Real-time Data: Access instant insights into your data without processing delays.
- Data Ownership & Flexibility: You own your data completely, with options to export it via API or self-host the platform on your own infrastructure for maximum control. Cloud hosting is also available.
- Privacy-Focused Tracking: The tracker does not use cookies and adheres to GDPR guidelines, ensuring user privacy.
- Detailed Event Tracking: Monitor every user interaction with real-time event analytics. Filter events by any property, get notified on important occurrences, and track user journeys and conversions from pageviews to custom events.
- User Profiles and Sessions: Get detailed insights into how users interact with your product. Track first/last seen dates, session duration, page views, user location, device information, and event history in real-time.
OpenPanel aims to combine the best features from popular analytics tools into one accessible platform.
Gain website insights without cookie banners using this privacy-first, GDPR-compliant analytics. Understand user behavior and improve your site effectively.

Swetrix provides a privacy-first and GDPR-compliant web analytics experience, enabling you to understand your website visitors without the need for cookie banners. Its intuitive, easy-to-use interface delivers valuable insights into user behavior. Key features allow you to:
- Analyse website traffic in detail, including visitor numbers, popular pages, and user origins.
- Monitor your site's performance to identify and resolve speed issues, improving user experience.
- Conduct session analysis to make informed, data-driven decisions.
- Track marketing campaigns and newsletters effectively using UTM parameters.
- Visualise user flows to understand the complete customer journey on your site.
- Implement e-commerce tracking and custom events to monitor sales and specific user activities.
As a cookieless solution, Swetrix collects data anonymously, respecting user privacy. It also offers extensive customisation, numerous platform integrations (WordPress, React, Vue, etc.), and an open-source option for self-hosting. This makes Swetrix a strong, ethical alternative to other analytics platforms.
Get simple, privacy-focused analytics for small websites and blogs. Track hits, kudos, and uptime with GDPR compliance and European hosting. Start free.

Tinylytics provides joyful, privacy-focused analytics specifically designed for small websites, blogs, and personal projects. It offers a simple, easy-to-navigate admin panel that delivers essential insights without unnecessary clutter. Key features include:
- Privacy-Focused: Fully GDPR-compliant, Tinylytics uses no cookies and does not store user-identifiable data. All data is securely hosted in Europe.
- Hits & Kudos: Track website engagement with a classic hit counter or a modern kudos button for your pages.
- Uptime & SSL Monitoring: Subscribers receive real-time email alerts for website downtime and SSL certificate issues, ensuring you're always informed.
- Customisable Public Stats: Share your site's metrics through a public stats page, with options for visibility control and passcode protection.
- Concise Weekly Reports: Get digestible weekly email summaries of your site's performance, providing key data without overwhelming you.
- Personal Support: Direct access to the founder for any support queries, ensuring a personal and attentive service.
Tinylytics is ideal for those seeking straightforward analytics with a strong emphasis on data privacy.
Gain website insights with a privacy-first analytics solution. Offers cookie-free tracking, GDPR compliance, and easy integration for powerful, user-friendly data.

Pirsch is a powerful, privacy-friendly web analytics solution made and hosted in Germany. It's designed to be cookie-free and fully compliant with GDPR, CCPA, and PECR, offering a lightweight alternative to Google Analytics. Setting up is straightforward: simply add a script to your site, or use various plugins and API integrations, making it a plug-and-play solution. You can easily migrate data from other platforms like Plausible, Fathom, or Google Analytics.
Key benefits include:
- No Cookie Banner Needed: Operates without cookies, respecting visitor privacy from the start.
- Privacy by Design: Built with an open-source core, ensuring uncompromising data protection with all data hosted on a secure server cluster in Germany.
- Unlock Key Insights: Access relevant data through an easy-to-use, highly visual dashboard to understand your customers and make informed decisions. Filter stats with one click.
- Advanced Analytics: Dive deeper with features such as event tracking, A/B testing, tag-based segmentation, funnel analysis, individual session exploration, conversion goals, and webhooks.
- Team Collaboration: Easily manage teams and sites, assign roles, receive automatic email reports, and securely share dashboards with colleagues or clients via unique access links or public subdomains.
- Extensive Customization: Personalize your analytics experience with logos, colors, custom domains, and full white-labeling options to reflect your brand.
Analysieren Sie Website-Besucher datenschutzkonform ohne Cookies oder IP-Speicherung. Erhalten Sie genaue Statistiken, auch bei Adblocker-Nutzung. GDPR-konform.

digistats Analytics bietet eine datenschutzfreundliche Web-Analyse für Ihre Website, die vollständig ohne Cookies, IP-Adressen oder Fingerprinting auskommt. Als europäische Alternative zu Google Analytics ist es konform mit DSGVO, CCPA und PECR. Die Einrichtung ist einfach und erfordert keine Programmierkenntnisse. Profitieren Sie von einem sehr schlanken Tracking-Code (unter 1kb), der die Ladezeiten Ihrer Seite nicht beeinträchtigt und auch von Adblockern nicht blockiert wird, sodass Sie 100% Ihrer Besucher erfassen.
Ihre Vorteile im Überblick:
- Echtzeit-Berichte und umfassende Übersichten Ihrer Website-Statistiken.
- Analyse des Nutzerverhaltens, geografischer Herkunft und verwendeter Technologien.
- Erstellung benutzerdefinierter Ereignisse und Verfolgung von Konversionen.
- Einblicke in Akquisekanäle und Überwachung des Online-Status Ihrer Website.
- Alle Daten gehören zu 100% Ihnen und können als CSV exportiert werden.
Der Serverstandort befindet sich in der Schweiz, was zusätzlichen Datenschutz gewährleistet. Testen Sie die Lösung 14 Tage kostenlos.
Gain website insights with a privacy-first, EU-based analytics tool. Understand visitors, track events, and ensure GDPR compliance without cookies or complex reports.

Simple Analytics is a privacy-first Google Analytics alternative, designed for businesses that value user privacy and data protection. It is EU-based and hosted, ensuring full GDPR compliance without the need for cookie banners. Key benefits include:
- Privacy by Design: Complies with GDPR, PECR, CCPA, and more. No personal data of your visitors is ever stored.
- Simple User Interface: Get the insights you need from an easy-to-use dashboard.
- AI-Powered Analytics: Chat with your analytics data instead of digging through complex reports.
- Lightweight Script: Improves your website's loading speed.
- Event Tracking: Monitor important events and conversion funnels without tracking individuals.
- Data Ownership: You own your data; it's never sold and can be downloaded or deleted anytime.
Switching to Simple Analytics provides clear website visitor insights while respecting their right to privacy. It offers a straightforward way to understand website traffic, user origins, and on-site behavior, all without cookies or invasive tracking. Easily import your GA data and see stats instantly.
Unify marketing insights, get a complete performance view, and activate data for better results. Collect comprehensive, privacy-compliant web and app analytics.

Piwik PRO Analytics Suite offers a comprehensive platform to unify your marketing insights and gain a complete view of your performance. Make confident decisions with access to up to 4x more analytics data, free from data cardinality or thresholding, and collected under top privacy standards. Integrate data from essential touchpoints – websites, apps, ad networks, ecommerce platforms, and CRM systems – into one marketer-friendly platform. This provides a clear picture of your marketing performance, helping to spot underdelivering campaigns and reduce budget waste.
Beyond insights, take instant actions to improve your results. Enhance ad targeting and provide personalized experiences to boost acquisition and engagement, leveraging the natively integrated Customer Data Platform.
Key capabilities include:
- Analytics for web & mobile: Track user behavior across digital properties.
- Analytics for product teams: Understand feature usage and user journeys.
- Tag management: Easily deploy and manage tracking tags with customizable templates.
- Data activation: Utilize insights for targeted campaigns and personalization.
- Privacy compliance: Adhere to global regulations like GDPR, LGPD, and CCPA with flexible privacy features, including a Consent Manager for more control over data privacy.
Benefit from reliable data at scale thanks to unsampled and raw data, full data control, and dedicated technical support. Understand the complete user experience, track post-login areas, and integrate with visualization and BI tools. This platform helps you meet your analytics and privacy needs effectively.